Social Media Management
From Facebook to Twitter, Instagram to YouTube, Linkedin, and everything in between, Longboat Key Web Solutions can help you shine on social media!
Boost your brand visibility and customer interaction with a custom social media marketing strategy powered by result-driven services including content production, community management, paid social advertising, and influencer marketing.
Listening
We give you the tools and data to understand exactly what your customer wants, expects, and how they feel about your brand or product. Remember that it’s not about you, it’s about your audience.
Engagement
One of the major keys to brand engagement is building a community of advocates around you. We make sure your customers are an extension of your brand voice and help build relationships with future consumers.
Community Management
Interaction is a separate relationship than engagement. Our team of community managers keep the consumer involved with your brand around the clock so you become more than just a name, you become a part of their daily lifestyle
Social Advertising
Advertising on social media is a unique medium in itself. You no longer have to guess who saw your ads and what actions they’ve taken afterwards. We show you the specific demographic of your audience, target your ads accordingly, and report on every movement taken through the consumer journey.
We are certified partners with the top analytic dashboards in the marketing and social media industry. We use this data to not only build your reputation for the future, but design campaigns that strengthen your existing user base. We use these to enhance brand sentiment by getting to know your customer because numbers only tell half of the story.
Strategy
Today’s social media marketing is about being human to human. We not only show your brand culture but also the human side of your employees and the process of being part of the company itself. When a consumer feels a personal connection and bond to a brand they trust, you create more than just a customer, you establish a solid relationship for the future.
Company Culture
Company culture is a very important part of any business. It can be the thing that makes or breaks a company. A good company culture can help to attract and retain employees, improve customer service, and boost morale. A bad company culture can do the opposite.
Creating a positive company culture is important for any business. But it can be especially important for small businesses. That’s because small businesses often have to work harder to achieve the same results. At Sarasota Web Solutions we specialize in helping you showcase your own culture to attract new customers.